OX comes to London
OX2: London
OX1 proved something. If you put the right people in a room, remove the commercial agenda, and the quality of conversation changes entirely.
Most events you’ve been invited to this year were built around agencies, platforms or vendors. The brand-side operator, the person running ops, owning the back-office, holding the supply chain together, is either an afterthought or isn’t there at all.
OX2 London is the next one.
What it actually is
Operator Experience is an invite-only community for brand-side leaders. No agencies. No platforms. A closed room of people in the same seat, dealing with the same pressures, trying to figure out the same things.
OX2 is the second event. It runs from 10:00 on Thursday 16 July at Coin Street Conference Centre in London. The morning is show and tell, with operators walking the room through workflows they’ve actually built for real brands. Lunch at 12:00. The afternoon consists of three rotating 40-minute practical sessions, and everyone hits all three. Groups are mixed deliberately, so you’re sitting next to people from other functions, not just your own.
The day ends on the rooftop from 15:00 to 17:00, while it’s still light. Pub after for those that want it.
The format is tighter than most events you’ll attend. You’ll know exactly who you’re with and what you’re there to do from the moment you walk in.
What’s different about OX2
The feedback from Manchester was consistent. The peer conversations were the best part of the day. OX2 is built to create more of them.
Operators telling the room what they’ve actually built and how it works. Rotating sessions that mix functions so the conversation doesn’t stay siloed. Rooftop drinks that end at a sensible hour, so people can stay or head off without the evening turning into an obligation.
OX isn’t static. Each event is shaped by what the previous one taught us.
Who's behind it
OX2 is free to attend for brand-side operators. That's made possible by partners who've committed to the same rules as everyone else: no pitching, no posturing, treat operators as peers. Headline partner Dema, event partners Loop, Torque, and Emfas, and community partners including Vervaunt, HighCohesion, Resourced, Centra, Whanau, Pro Carrier, Commerce Thinking and Waye.
If you're the right person
Senior people working brand-side in ecommerce, ops, supply chain, logistics, merchandising, buying, finance, product data, tech or CX at a fast-growing fashion, lifestyle or consumer brand.
The room is small and curated on purpose. Places are limited, so if you want one, move quickly.